Dubai has consolidated its place as a number one vacation spot for worldwide enterprise occasions within the first half of 2022, securing the rights to host 99 main conferences, congresses, incentive journey programmes and different conferences over the forthcoming years. These wins underscore Dubai’s compelling enterprise proposition, together with its sturdy monitor report in internet hosting large-scale worldwide occasions and as a platform for networking and knowledge-sharing.
Over the primary six months of 2022, Dubai Enterprise Occasions (DBE), Dubai’s official conference bureau, collaborated with stakeholders throughout the emirate and the broader UAE to register 99 profitable bid wins. These occasions are set to draw greater than 77,000 delegates and yield over 330,000 resort room nights over the approaching years. Consistent with the strategic precedence positioned on securing enterprise occasions, these bid wins are set to spice up Dubai’s occasions, hospitality and associated tourism sectors along with advancing the broader economic system by bringing experience and information from around the globe.
Ahmed Al Khaja, CEO of Dubai Festivals and Retail Institution, mentioned: “Impressed by the imaginative and prescient of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, to make Dubai the town of the longer term and the world’s finest place to dwell, work and spend money on, enterprise occasions will proceed to be a precedence, constructing on the Expo 2020 Dubai legacy and Dubai’s standing as a vacation spot the place the world can come collectively.”
DBE submitted 200 bids and proposals for worldwide enterprise occasions in H1 2022, with a number of bids but to be decided. Dubai’s profitable occasion wins in 2022 thus far embody the Worldwide Congress of the World Confederation for Bodily Remedy (2023), IFOS ENT World Congress (2023), Congress of the Asia Pacific Orthopaedic Affiliation (2024) and Worldwide Congress of Endocrinology (2024).
As well as, key company occasions and incentive journey programmes to be hosted in Dubai embody Solar Prescription drugs Industries’ Annual Conference and Incentive (2022) and IBM Finest in Tech (2023).
“The success of our bidding exercise within the first half of 2022 demonstrates the sturdy proposition Dubai provides to associations, corporates and different organisations around the globe. Our bids construct on the monitor report the town has established in offering a revered and engaging platform for the sharing of information, skilled growth and networking. With a number of worldwide associations bringing their flagship occasions to Dubai, the town will likely be on the coronary heart of worldwide conversations and growth round key sectors and areas of innovation,” Al Khaja added.
Bidding exercise by the primary six months was pushed by the collaborative method taken by DBE in working with companions throughout the private and non-private sector, together with authorities departments, native associations and societies, universities and different establishments, in addition to enterprise occasions stakeholders, together with venues, inns, vacation spot administration firms {and professional} congress organisers. The success of Expo 2020 Dubai supplied a platform to showcase the town to decision-makers, conclusively demonstrating Dubai’s potential to successfully host occasions of all sizes and meet the calls for of a world viewers.
DBE hosted a number of delegations throughout the Expo and all through the H1 whereas additionally interacting with executives from international planners and associations. As well as, DBE undertook roadshows and networked by its presence at business occasions and commerce reveals, similar to IMEX Frankfurt.
Steen Jakobsen, Affiliate Vice President, Dubai Enterprise Occasions, mentioned: “Town’s success in attracting main occasions is pushed by the collaborative method taken by stakeholders throughout the sector and the broader economic system. Constructing on the town’s sturdy rebound within the wake of the worldwide pandemic, and the lead it took in resuming tourism and occasions, we proceed to see a powerful response from assembly planners and decision-makers in bringing worldwide enterprise occasions to Dubai.”
“Throughout the remainder of 2022, we’ll spotlight the facility of in-person enterprise occasions and Dubai’s sturdy worth proposition to associations executives, company assembly planners and different decision-makers. And we proceed to welcome alternatives to work with stakeholders to determine and bid for occasions that align with our strategic goals.”
DBE will construct on the profitable efficiency recorded in H1 2022 with an intenseBusiness Eventsengagement interval, assembly planners and affiliation executives throughout the remainder of the 12 months. Gross sales missions throughout key cities in Europe, Latin America and Israel will see DBE and its stakeholders meet planners of their markets and clarify Dubai’s compelling propositions. In the meantime, inbound examine missions from Japan and Korea, South East Asia, and North America will enable planners to see the vacation spot and its capabilities first-hand. DBE can even lead sturdy delegations of business companions to main commerce reveals – together with IMEX America (Las Vegas) and IBTM World (Barcelona).
DBE continues to leverage key worldwide partnerships and business collaborations globally to raise the town’s place as a worldwide enterprise occasions hub, together with by its membership and actions with the BestCities World Alliance, the Worldwide Congress and Conference Affiliation, the Worldwide Affiliation of Skilled Congress Organisers and the World Affiliation Hubs Partnership. As a founding companion of the Dubai Affiliation Centre, DBE can be partaking with associations’ executives and thought leaders by participation on the American Society of Affiliation Executives Annual Assembly & Exposition.
