President Biden is ready to call Julie Chavez Rodriguez, a senior West Wing official and longtime Democratic Get together activist, to handle his reelection marketing campaign, three individuals aware of the continuing deliberations inform CBS Information.
Chavez Rodriguez at the moment serves as a senior adviser and assistant to the president — among the many highest workers positions within the West Wing — and director of the White Home Workplace of Intergovernmental Affairs, which makes her answerable for outreach to mayors, county executives and governors, particularly concerning implementation of the Biden administration’s agenda and in response to pure or different large-scale disasters.
These aware of the continuing deliberations in regards to the reelection marketing campaign mentioned Sunday that a number of key staffing and operational selections stay to be made and that whereas the marketing campaign is anticipated to launch with a video message on Tuesday, the date may slide if these key appointments are usually not but made.
The president has been spending the weekend at Camp David with First Woman Jill Biden and different senior aides checking out the ending touches of the marketing campaign.
The White Home and Democratic Nationwide Committee didn’t reply to requests for remark. Chavez Rodriguez didn’t reply to requests for remark.
If the president broadcasts his re-election marketing campaign on Tuesday as anticipated, it’s going to shock many DNC officers and different social gathering activists who had begun to anticipate an announcement over the summer season. These leaders and activists had been led to consider the president was in no rush due to the continuing squabbling amongst GOP presidential contenders and the shortage of a critical Democratic major challenger.
As a substitute, there was a mad rush to arrange for a Tuesday launch. The marketing campaign launch video was nonetheless being edited as of late final week, based on one particular person aware of the planning.
As soon as tapped for the position by Mr. Biden, Chavez Rodriguez is poised to run day-to-day operations from marketing campaign headquarters, which will probably be both within the president’s hometown of Wilmington, Delaware, or close by Philadelphia, the place he based mostly his 2020 marketing campaign, based on the individuals aware of the coordination.
However the big-picture, strategic selections and coordination of the president’s official and marketing campaign schedules are nonetheless anticipated to be crafted largely by a gaggle of senior aides who’re more likely to cut up their time between the White Home and marketing campaign duties. That group contains others who formally function senior advisers and assistants to the president — Mike Donilon, Anita Dunn, Bruce Reed and Steve Ricchetti — plus Chief of Workers Jeffrey D. Zients, and deputy Chief of Workers Jennifer O’Malley Dillon, who managed the 2020 marketing campaign.
Different exterior advisers are anticipated to incorporate former chief of workers Ron Klain and former White Home communications director Kate Bedingfield and, as all the time, the president’s sister and longest-serving political adviser, Valerie Biden Owens. The president’s sister accompanied him on his current journey to Eire.
However, as CBS Information has beforehand famous, “on the finish of the day, it’s going to be Anita operating the present,” based on one particular person aware of the continuing talks. That is a reference to Dunn, whose present portfolio contains coverage, messaging and political duties, and who was closely concerned within the 2020 marketing campaign.
Donilon can be anticipated to take a number one position, particularly on promoting and messaging. He helped craft Mr. Biden’s essay in The Atlantic in response to the 2017 White supremacist rally in Charlottesville that spoke in regards to the battle “for the soul of the nation,” a premise that served as the main target of his 2020 bid. Reed and Ricchetti have labored alongside Mr. Biden for many years and stay trusted confidants keen to assist form the president’s ultimate marketing campaign.
Chavez Rodriguez is at the moment the senior-most Latino official within the West Wing and one among only a few Latinas to ever climb that prime on a presidential workers in both social gathering. Chavez Rodriguez additionally labored for then-Sen. Kamala Harris’s 2020 presidential bid, giving her a key connection to the vice chairman, whose profile has been rising in current weeks, with a spotlight particularly on the combat over the way forward for abortion rights.
Chavez Rodriguez is the granddaughter of Cesar Chavez, the labor and civil rights chief. Mr. Biden memorializes Chavez within the Oval Workplace by prominently displaying a bust of him. This 12 months, a wide range of rose named after the labor chief can be blooming within the White Home Rose Backyard.